No Mow May 2025
Photo by Mateusz Dach: https://www.pexels.com/photo/green-leafed-plant-409162/
No Mow May is a brilliant campaign by Plantlife, encouraging people to let their gardens grow wild for just one month - to give bees, butterflies, and biodiversity a chance to thrive. A simple pause that supports complex ecosystems.
And it got us thinking: what if fashion took the same approach - by slowing down, stepping back, and remembering its roots (literally)?
Fashion Starts in the Soil
While fashion may feel worlds away from wildflowers and overgrown grass, many of the fibres we wear start in the ground.
Cotton, flax (used to make linen), hemp, jute, bamboo, and even the pasture that feeds sheep for wool - all of it begins with soil, sun, and water. That field you didn’t mow? It’s not unlike the one that grows next season’s shirt.
But in the rush to produce more, faster, and cheaper, we often lose sight of that. Modern farming methods can strip the soil, drain water sources, and rely on pesticides that harm the very insects No Mow May is trying to protect.
It’s a reminder that fashion isn’t separate from nature. It is nature.
No Mow May encourages us to rethink tidiness. Maybe we don’t need perfectly manicured lawns. Maybe there’s value in messiness. In letting things take root. In giving nature space to breathe.
And the same goes for our wardrobes.
• Could we buy fewer, longer-lasting pieces, so we don’t have to churn through fast fashion?
• Could we support natural fibres grown without harmful chemicals?
• Could we embrace slow fashion, the way we’re embracing slow gardens?
We think yes.
Natural Fibres, Better Choices
Here at Our Fashion Fix, we’re big fans of low-impact natural fibres - especially when they’re organically grown, responsibly processed, and designed to last. Think:
• Organic cotton – grown without synthetic pesticides
• Linen from European flax – low water use, high durability
• Regenerative wool – from farms that put more back into the land than they take
And yes, just like a wildflower patch, they’re not perfect—but they’re part of a bigger, better system.
What You Can Do This May:
• Don’t mow (your lawn, or your values)
• Buy natural fibres with traceable origins
• Support brands that care about the planet as much as profit
• Celebrate the messy bits—because change isn’t always tidy
Let’s let May be a month of more growth and less control. A time to honour the soil under our soles - and the stories behind our clothes.
Because fashion doesn’t grow on trees - but it does start in the ground.